Dutch Fluency

Dutch Fluency Podcast — Media Kit & Sponsoring
Media Kit 2025

Dutch Fluency Podcast

Daily Dutch. Real Dutch, real stories. No dry grammar drills — language in motion.

Podcast Overview

What it is

A daily Dutch-learning show that blends education and entertainment. Each episode uses fresh Dutch news or delightfully chaotic Reddit stories as mini narratives — slow, clear, and with humor.

Content & Tone

Playful, practical, human. Think quirky anecdotes and real-life situations in slow Dutch. Not a lecture hall, but a conversation. Sometimes wonderfully wild — always useful.

Mission: Learn it. Feel it. Speak it.

We bridge the gap between classroom and street. Practical vocabulary, real conversations, and cultural context so you can navigate real life in Dutch. Light tone, serious results: genuine speaking confidence and fluency.

  • Focus on usable language, not dusty rules.
  • Daily micro-doses (3–5 min) → big progress.
  • Stories you feel, remember, and use.

Audience Insights

Global Dutch learners

From A1/A2 to B1/B2. Expats, students, professionals — and language nerds (including Afrikaans speakers) who follow Dutch culture and news.

Geography

Primarily Netherlands (in-country learners), strong base across Europe, plus US and South Africa. Optional geo-targeting available.

Interests & motivation

NT2/inburgering, career, study, travel. Interest in news, slang, culture. Humor and practical tips drive engagement.

Listening behavior

Loyal daily listeners. Short episodes (~3–5 min) fit neatly into routines (commute, coffee break). Perfect for day-in, day-out consistency without burnout.

  • New episodes every day (7/week).
  • Fast downloads at release: dedicated community.
  • Snackable format → repeated sponsor exposure.

Stats Snapshot

~1,300
Spotify followers
~200
Listeners per episode
~6,000
Monthly listeners
Daily (7/wk)
Frequency

Indicative, self-reported figures (updated monthly). Available on all major podcast platforms.

Sponsorship Options

All spots can be host-read (recommended for authenticity) or pre-produced — your choice.

Pre-roll (15–30s)

Short message before the content. Great for quick awareness.

Guide: $5 per episode (flat)

Mid-roll (30–60s)

Premium placement mid-episode when attention peaks.

Guide: $6–$7 per episode (host-read)

Host-read endorsement

In our recognizable, playful tone. Authentic, conversational, with a Dutch culture wink.

Custom pricing

Affiliate partnership

No flat fee. We promote with unique code/link; you pay per conversion.

Performance-based

Themed segments & bundles

Theme days/week takeover ("presented by"). Optional cross-platform (social/newsletter).

Custom bundles

Placement & flow: with short episodes we often use pre-roll or early mid-roll (after the intro) to keep pacing tight. We limit to one ad per episode.

Sample Pricing (micro-podcast)

We use flexible, value-driven rates. CPM comparison: about $18/30s and $25/60s per 1,000 plays; our niche often performs better with flat fees/bundles.

Weekly Pre-roll
$35

7 daily pre-rolls (15–30s) + link in show notes.

Weekly Mid-roll
$40–$50

7× mid-roll (60s host-read) with playful, contextual integration.

Monthly Sponsor
$150–$200

Daily pre-roll ($150) or mid-roll ($200) for a month + social shout-outs.

All prices are guide rates and negotiable. Prefer a small trial or a custom combo? Tell us what fits.

Request a proposal

Hold Ctrl/Cmd to select multiple.
Opens a pre-written email to info@dutchfluency.com with formatted details.

Ad Best Practices

Host-read and conversational: keep our trusted voice for higher engagement.
Match the tone: light, practical, a touch of humor. Avoid stiff corporate jargon.
Keep it tight: 30–60s with a strong hook works best.
Optimal placement: for short episodes, pre-roll or early mid-roll.
One spot per episode: no ad fatigue, maximum focus on your brand.
Clear CTA + code/URL: easy to remember and measurable.
Seamless integration: we align your brand with a language/culture angle → trust then action.

Brand Match Guidelines

Niche plus high relevance equals strong ROI. We partner with brands that offer real value to our community.

Language tools & apps

Courses, tutors, vocab/flashcards, dictionaries — direct value for Dutch learners.

Culture & Travel (NL/BE)

Tourism, airlines, museums, festivals, insurance for expats and travelers.

Dutch lifestyle & products

Snack boxes, coffee/tea, expat meals, publishers with NT2/reading material.

Education & Integration

Language institutes, universities, fairs, inburgering/coaching and exam prep.

Expat & life admin

Moving/housing platforms, banking/remittances, insurance, newcomer communities.

Ready to team up?

Reach a passionate, global community of Dutch learners and expats.

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